- FILE
- SYS-002
- REV
- 01
- STATUS
- REFERENCE BUILD
- CLEARANCE
- PUBLIC · WORKFLOW
Sales lead routing & CRM hygiene system
Leads stop sitting unclaimed.
The brief. Situation, scope, and spec.
SITUATION
Leads get routed, records stay clean, and follow-ups stop falling through the cracks.
DELIVERABLES
- 01Lead routing rules by territory, source, or round-robin
- 02CRM hygiene automations - dedupe, field completion, stage sync
- 03AI response drafts queued for rep approval
- 04Follow-up reminders and deal-stage handoffs
Leads stop sitting unclaimed in the inbox - each one lands on a rep’s plate with a clean record and a reminder that won’t forget.
SPEC
- CLIENT
- PENDING CLIENT SIGN-OFF
- SECTOR
- Sales
- SYSTEM TYPE
- Workflow automation
- SERVICE
- Sales Workflow Automation
- CHANNELS
- Ad form, pricing page
- TEAM SIZE
- PENDING CLIENT SIGN-OFF
- TIMELINE
- PENDING CLIENT SIGN-OFF
- VOLUME
- PENDING CLIENT SIGN-OFF
REFERENCE BUILD · COPY FROM ZEPTAZ SERVICE DEFINITION · CLIENT FIELDS PENDING
How it's wired. Nodes, edges, and what runs on each.
PACKET▭ DASHED · EXTERNAL■ SOLID · BUILT◆ CRIMSON MARK · HUMAN IN LOOP100%
01lead.captured
lead.captured (ad-form: pricing-page).
02crm.record.upsert
CRM hygiene automations: dedupe, field completion, stage sync.
03dedupe.check
Duplicate check before any record is written twice.
04route
Lead routing rules by territory, source, or round-robin.
05rep.round_robin
rep.round_robin(region). Each lead lands on a rep’s plate.
06outreach.draft.ready
AI response drafts queued for rep approval. Human-approve.
07reminder.set
Follow-up reminders and deal-stage handoffs. No-reply +3d.
What it runs on. By layer. Hover a tool to find its node.
INTERFACE
ORCHESTRATION
DATA
STACK SHOWN IS ILLUSTRATIVE · CONFIRMED PER REAL BUILD
MINI-MAP · SYS-002
Before and after. Measured, then signed off by the client.
Leads routed to a named rep
Time to first response
Duplicate records
Runtime. One run, line by line.
- T+00sinfosales-enginelead.captured (ad-form: pricing-page)
- T+01sinfosales-enginecrm.record.upsert → dedupe.check
- T+02sinfosales-engineroute → rep.round_robin(region)
- T+03sinfosales-engineoutreach.draft.ready [human-approve]
- T+04soksales-enginereminder.set (no-reply +3d)
How it ships. Phases from the build protocol.
PH01
Workflow Fit Call
30-45 minutes
PH02
Diagnostic
3-5 business days
PH03
Access Lock
Driven by your side - typically under a week
PH04
Build
Per package - 10 business days to 6 weeks
PH05
UAT
3-5 business days
PH06
Handover
One session
In their words. Excerpt, shown with client approval.
Transcript pending client approval
Have a workflow that needs a file of its own?
Book a workflow fit call. We look at how inquiries move from form and inbox to an owner and a follow-up, and where work is leaking today.